Which Test Won with Anne Holland

by TJ McCue on December 18, 2009

At Sales Rescue Team, we are constantly trying to help biz owners figure out how to find and keep online customers.  Anne Holland (founder of MarketingSherpa – which she sold) has a new site that is relevant here.  (Full interview w/ Anne on Dun & Bradstreet).

Which Test Won with Anne Holland

Which Test Won is perfect for brainstorming and finding research-proven ideas.  In a nutshell, they test two website landing pages, or an email opt-in program, or an online video to see which design and structure performs better.  The title phrase above the Submit Your Vote button says:  How Good Is Your Gut? Quite appropriate.

The best part: They showcase both results and ask you to test your own intuition and vote for the one that you think won.  I’m pleased to report that I did quite well… Phhewww.

The voting is one way to test your basic instincts on which design or idea will land more click throughs and customers. Anne then has a series of judges who review the pages and give a little bit of commentary as to what made it successful and the actual numbers of why A was better than B (or vice versa).

Learn more about Which Test Won

Tweet it: Which Test Won? How Good is your Gut? New site by Anne Holland (MarketingSherpa founder) RT @tjmccue

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P.S.  So, since I said I was pretty good, I went back in, feeling confident, and blew my next gut check… Oh well.

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