Kathleen Meisinger from CakeVase® came to the Sales Rescue Team for ideas about generating new attention to her niche product, CakeVase®. It is a fun discovery to see that one of her top online retailers is a good friend of mine: Walter Kraus at ChefTools where he has the item in stock. If Walter is selling it, then it has to be a pretty cool product.
UPDATE 11/17/2009: Kathleen is our first public review in our new format of talking about the hip companies doing it right. You can read our simple post here at Dun & Bradstreet, which includes a fun new recipe sharing site, too. Click to Read More ++
